Steam Cleaners: A New Revolution in the Cleaning Field
In the cleaning field, steam cleaners are quietly triggering a revolution with their unique advantages. Recently, relevant data shows that the steam cleaner market is showing a strong growth momentum and has become a new favorite among many consumers and enterprises.
From the perspective of market sales data, in the cleaning appliance category on TikTok's US region, a multi - surface steam cleaner has achieved remarkable results. In the past 28 days, it has sold 17,100 units, with sales reaching more than 700,000 US dollars. It ranks second in the highly competitive home appliance sales list, and the product popularity index continues to rise. This steam cleaner from the Phueut brand was officially launched in March last year, with a price of 42.99 US dollars. It adopts a pressurized hand - held design, using high - temperature and high - pressure water for cleaning, and is equipped with 12 different types of nozzle parts. It can easily deal with oil stains on kitchen range hoods, water scales in bathrooms, as well as stains on floors, windows, car interiors and other places, truly realizing multi - purpose whole - house cleaning. Moreover, it has the function of high - temperature steam sterilization and mite removal, without the need for chemical cleaning agents, which is harmless to humans and pets, safe and environmentally friendly, and is equipped with a safety lock and a cover to prevent children from touching by mistake. With these advantages, the brand has earned tens of millions of dollars annually in the US region of TikTok relying solely on this steam cleaner. Up to now, it has sold 240,200 units, with a total GMV of 10.6665 million US dollars.
In addition to the household market, steam cleaners also show great potential in the industrial field. In the machine tool manufacturing industry, the cleaning link has always been a key factor restricting production efficiency and product quality. Traditional cleaning methods have many problems, such as the "cleaning dead corners" of precision parts being difficult to reach, the residue of oil stains and metal debris affecting assembly accuracy; chemical cleaning agents pollute the environment, and the cost of waste liquid treatment is high; cleaning efficiency is low, slowing down the production progress. The emergence of the Falcon pure steam cleaning machine has brought a new solution to this field. It effectively solves the cleaning dilemma in machine tool manufacturing with the three - dimensional cleaning logic of "high - temperature softening + high - pressure stripping + steam penetration". The 180℃ high - temperature steam it generates can soften machine tool oil stains in 3 seconds, and the 5 - 8bar high - pressure air flow can penetrate 0.08mm micron - level gaps to completely wash away metal debris. At the same time, the gaseous characteristics of steam enable it to achieve "dead - angle - free wrapping cleaning", with a cleaning coverage rate of up to 100% for deep - hole parts, which is much higher than the 68% of traditional high - pressure water washing. In practical application scenarios, whether it is the cleaning of bearing seat blind holes in the part processing stage, the cleaning of gearboxes in the assembly link, or the cleaning of the bed before the whole machine debugging, the Falcon pure steam cleaning machine performs well. For example, when cleaning the blind hole of the bearing seat, its equipped slender steam probe can go deep into the 200mm deep hole, reducing the oil residue to less than 0.02mg/cm² and improving the bearing assembly accuracy; when cleaning the gearbox, the rotating steam disk can complete the work that takes 1 hour in the traditional way in 15 minutes, and improve the stability of the friction coefficient of the gear meshing surface; when cleaning the bed, the flexible steam brush can move along the curve of the guide rail surface, prolonging the service life of the guide rail grease and reducing the noise of the equipment during no - load operation. After using this equipment, the environmental protection cost of the enterprise has been significantly reduced. By replacing chemical cleaning agents with pure water, the amount of hazardous waste treated by an enterprise has been reduced from 8 tons per month to 0.5 tons, saving 180,000 yuan in annual environmental protection expenditure; the production capacity of the cleaning process has increased by 3 times, and the production plan achievement rate has risen from 78% to 96%; the rework rate caused by cleaning problems has plummeted from 8% to 0.5%, reducing waste loss by 320,000 yuan annually, improving the anti - rust performance of parts, and activating the backlog of parts inventory.
In addition, steam cleaners are also widely used in other fields. In terms of urban environmental sanitation, the Urban Management Bureau of Daoli District, Harbin City, has refitted 4 electric tricycles and dump - type small garbage trucks into "mobile steam cleaning machines" for cleaning isolation guardrails. The refitted steam cleaning machine converts boiling water at about 100℃ into spray through physical pressurization, which can quickly remove dust on the surface of isolation guardrails. Each machine can clean 200 meters of isolation guardrails per hour on average, greatly reducing the pressure of manual operation, improving work quality and efficiency, and will expand the scope of use to the surface cleaning of public facilities in the future. In the cleaning of breeding farms, the Falcon steam cleaning machine also performs well, which can significantly improve the cleaning efficiency of material lines, pens, etc., and has a disinfection function, providing strong support for the health guarantee of the breeding environment. For example, a chicken farm in Henan Province used this equipment to clean a 200 - meter material line, reducing the time from the original 3 hours to 40 minutes and reducing the incidence of intestinal diseases in chickens; a pig farmer in Shandong used it to clean a 300 - square - meter pig house, reducing the time from 2 people for 1 hour to 1 person for 50 minutes, reducing water consumption from 2 tons to 300 liters, and also saving water and electricity fees and disinfectant powder costs.
As consumers' requirements for cleaning effect, environmental performance and efficiency continue to improve, steam cleaners have a very broad market prospect relying on their characteristics of high efficiency, multi - function, energy saving, environmental protection, sterilization and disinfection. According to data from Business Research Insights, the global steam cleaner market size was about 3.86 billion US dollars in 2024 and is expected to reach 7.48 billion US dollars by 2033. Among them, North America, as the world's largest steam mop consumer market, accounts for about 35% of the share. In the highly competitive cleaning appliance market, steam cleaners are gradually emerging as a new trend in the industry development, bringing new vitality and changes to the cleaning field.
